About us - We’re changing the way people communicate.
The 3rd sidewalk: an alternative path
Picture yourself moving along big streams of information, not unlike pedestrians moving up and down the sidewalks of a heavy traffic artery.
In a world where ideas and performance are, more often than not, measured by the level of disruption, it becomes hard to be unique or simply move up the ladder when going along the flow, applying recipes and tactics devised for past use-cases, or even worse, 20th century paradigms.
This is where you have the 3rd Sidewalk as an alternative to binary schemes.
Communication architects
We like to position ourselves as "Communication Architects" because we believe most projects overlook that component, or at the very least are not prioritizing it, leaving content as a mere filler in a push environment served by a set of pre-designed containers (website, apps, you name it).
Our values - Performance driven and detail oriented
We come from professional sports where performance is key across short life-cycle projects (game, series, season), and each detail makes the difference between win or loose.
Team work and collaboration are more than mere concepts. Read and react often trump the playbook. Pride and joy reward pushing the boundaries beyond unfathomable limits.
- Listen Listening is key. Our society tends to take things for granted. forgetting that human relationships are transactional by essence.
- Learn Learning is key to performance by helping you enrich your skills set, but also unveiling hidden resources that will unleash new potential.
- Strategize Essentially a team effort, a moment of decision making, forecasting hurdles, drafting the path to success by shaping your project on top of bets and tradeoffs.
Philosophy - Balancing usability and innovation
We strive on performance and bleeding edge technology. Yet some projects do not require being on the edge to be performant. Furthermore, the latest technologies often imply a higher learning curve both for the users and developers. Therefore, usability is at the forefront of all our projects. Fortunately, technological trends tend to simplify both DX and CX. Therefore, we are able to avoid the technological "mille feuille" that was more often than not the norm in a not too distant past.
- Pragmatic We want to make sure we meet our clients needs for today and tomorrow with solutions they will adopt and use.
- Disruptive We are not afraid to break the codes if it serves a paradigm shift or simply offers a better solution.
- Transactional We live in a transactional society. Therefore we build and deliver everything with that in mind.
Tell us about your project
Our offices
- Paris
58 Rue de Monceau
75008, Paris, France - Remote
The 3rd Sidewalk
Off Grid, Around, The World